A Nation in the Grip of
PlayMania - April 19
Back in 1998, Game Show
Network was on cable and dish systems under the banner
"All Play, All Day." When you were through watching "The
Joker's Wild" and "The $25,000 Pyramid," you could
participate from your very own home in several different
interactive games. This was something that experimental
networks had tried in the late 1970s, but the technology
nor the interest were there, and so we waited until the
late 1990s to be able to play from home. Viewers that
couldn't get out to California to appear on "Wheel of
Fortune" or "Jeopardy!" could win prizes by playing a
bonus puzzle or Final Jeopardy! clue from the previous
week. Winners would get gift certificates. The idea was
expanded into half-hour shows that lasted for a year or
so each.
GSN is
back to its roots with "PlayMania," a late-night show
where contestants call in to play word games and other
puzzles. Much as I like the interactive idea, I don't
think the client base is there, and PlayMania will be
gone just like "Inquizition" and "When Did That Happen?"
The
first of several problems is the airing time. PlayMania
is on in the middle of the night in all time zones. This
is a far cry from the 8pm interactive block from years
ago. Additionally, the West Coast viewers are seeing a
repeat of the East Coast feed. Viewers from the Pacific
Time Zone watch the show, but cannot play along- the
very definition of 'interactive.' Why watch a show where
you're supposed to participate if you cannot do so by
the design of the show? Combine the small number of
viewers at the late hours with the fact that some of
them are excluded outright, and that doesn't fill me
with confidence.
Even if
the prizes were huge, the show was in prime time and
everyone could play, the game is uninteresting. Guessing
five-letter words? Unscrambling words? I can watch the
first one in an episode of "Lingo" without having to
watch the host tap dance for twenty minutes while
waiting for someone to pay a dollar to take a flyer on a
five-letter word. (Would you do that for a $50 prize?
Given only the first letter? Yeah, that's what I
thought.)
GSN
gave it a game try with the interactive gaming eight
years ago. I don't really understand why they're going
back to a known non-starter today, when they were making
money on infomercials before. I would admire their
courage in going for it, except that they botched it
every step of the way.
Travis Eberle wanted to be a contestant on Super
Decades, but the show fell well short of his 18th
birthday. E-mail him at traviseberle@gmail.com. |