Sixteen candidates, hit hard by the recent economic crisis,
are chosen by the most powerful name in real estate for the
ultimate job interview.
Recaps by Eric Pierce, GSNN
Donald Trump Jr.
Donald J. Trump
Trump Entertainment LLC & Mark
Trump Tower, NYC
10p ET Thurs, NBC
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One: Welcome to Your Second Chance
Can you believe this is the 10th season of The
Apprentice? Crazy, right? Crazier yet, we're going back to civilians! That means
no Joan Rivers (yay!), no Annie Duke (boo!) and no preconceived notions.
Wait, I take that back... One of our contestants hold the title of "Miss Cougar"
Yes, we are judging that early.
However, titles and back history mean nothing. It's all about business sense.
Show me skills and be praised. Show ineptitude and be fired by The Donald.
After a brief powwow in the board room, the contestants return to the loft in
their new teams. While both teams toyed with naming themselves Phoenix, the men
named themselves Octane and the women, Fortitude.
I'll put my vote in the men's corner on the name game, but names mean nothing.
Gene will be the Project Manager for the men and Nicole steps up for the women.
Note: Gene was forced into the role and Nicole grabbed the role by the reins.
Don Jr. and Ivanka have returned to be Mr. Trump's eyes and ears. Each teams has
been charged with creating a unique, ergonomic office space, with the winner to
be selected by Mr. Trump himself. Prize to the winning PM, and a firing to the
losers. Shall we begin?
The ladies of Fortitude examine their space and begin brainstorming. Kelly
suggests they focus on luxury because Trump will be the judge. Decent calls
considering his passion for gold. Tyana has a background in new home sales and
feels this task is right down her alley. She wants to turn it into and urban
downtown loft with round tables. Nicole as PM is confused by something. She
can't understand how Tyana has all of this design experience when the black and
white frock she is wearing is so ridiculously drab. Remember Boys and Girls:
always judge a book by its cover, if you do you may get a 1 in 16 chance to win
a job with Donald Trump.
Side note: This comment does come from a former Miss California, so insert your
own Caite Upton, Miss South Carolina, "umm the Iraq and stuff" joke here.
Side, Side note: Go figure Caite Upton was on the Amazing Race. Seriously! can
we stop putting pageants girls on Reality TV! Save it for Toddlers and Tiaras!
Over with the men of Octane, Anand apparently has commercial real estate
experience, but he hasn't offered a lot of great ideas. Gene as PM thinks that
it might be a great idea to make it an environmentally green office space.
Former attorney James thinks this is a great idea, but also thinks Gene might
not have a clue how to do that. That would be a problem. Interesting how none of
the other 8 men are stepping up to help flesh out Gene's idea. Looks like the
men are ready to let Gene hang himself.
The architectural designer shows up and the only information Octane has for him
is what color the drapes should be. Who knew that the rejects for HGTV's design
star got to have a second chance on the Apprentice? Octane's going to have to
get things together in a hurry.
Is Fortitude doing any better. Nicole as PM has decided to go with the style of
"modern executive", She calls it functional with an edge. Speaking of edge, meet
Mahsa a former Assistant District Attorney from Brooklyn who has more sass than
J.Lo has ... (you can fill in the rhyme). Anyway, Mahsa prefers clear
communication and she is not getting it. Nicole as PM split the group up with
half talking to the architect and half getting supplies, Mahsa being on the
supply team. She then told Mahsa to get food.
Now some people would be up in arms over the fact that a minority was just told
to fetch food. They would be stupid. Instead Mahsa is upset over the fact that
first she was told to get paint, then to get food, then to get both, then to do
the hokey-pokey... you get the picture.
I'll side with Mahsa here on the importance of clear communication and that
Nicole could be better, but much like the men are doing with Gene, it seems like
Mahsa is looking for a reason to hang Nicole out to dry. Being a self-starter is
just as important at this stage in the game and you know that to save the team
time you should get the paint and order a bunch of pizzas. Get in the car, call
Domino's on the way and stop whining in confessional!
Octane time. James tells Gene that they need to stop wasting time on choosing
paint colors and work with the architect before he has to leave. Gene tells
James in effect to stop worrying and James refuses to oblige. He then scoops up
Anand and sits down with the architect to begin sketching. Looks like someone
wishes they were PM and is now overstepping their bounds. Mind you this is The
Apprentice, so things will get messier still. Clint, a struggling real estate
developer is frustrated that James and Anand have corralled the architect
preventing Clint from inserting his ideas. Apparently anyone who has ever worked
in Real Estate is a certified design genius. I'll put that memo in my back
Stephanie and Nicole are clashing. Nicole loves Stephanie and brings her along
to purchase desks and structural features for the office. According to Nicole,
Stephanie was the closet to her while working with the architect, so bringing
her along is the best idea.
Stephanie disagrees. Stephanie says that she has no background in design and
that if anyone should be with Nicole at this point, it should be Tyana.
Stephanie goes as far as to suggest to Nicole that they pick Tyana up from her
pain purchasing duties and utilize her expertise.
And then Nicole drops the bomb. Nicole says that Tyana was getting on her nerves
and she doesn't want to have to deal with her. It's episode 1 folks and people
already hate each other. That's bad news for actual business, but great news for
future boardrooms (Crossing fingers)
Let's keep the fights catty with a battle of Blondes and Brunettes. Mahsa and
Kelly (brunettes) are scraping letting off of and shining the windows while
Poppy and Brandy (blondes) are painting the walls. 24 hours away from
presentation, Mahsa complains about how tough the windows are. Poppy counters
with saying that the painting needs to get done today, but the windows can be
done tomorrow. This infuriates Mahsa who wants that perky little blonde girl to
get over here and try the windows to realize how tough they really are. Poppy
mimes to Brandy about how big an idiot Mahsa is.
Judgment: Blondes. The paint needs to dry and painting any later than now will
result in fumes when The Donald inspects. The windows can be done anytime,
ideally after the painting is done. Since when did the blondes become the smart
Back at the more Zen Octane, Gene has charges David and Clint with buying
plants. Sticking with the green theme, this office needs foliage. Clint is also
charged with the A/V purchases and this becomes a problem with there being only
one phone. Clint and David bicker over who gets to use the phone first. Not
kidding. It's like the Olsen twins fighting over the last cracker topped with
ex-lax. David, by being the bigger jerk wins and gets to make his calls first,
but Clint places the blame on Gene for not showing any leadership as PM. They
way this is going, if Gene doesn't win, he's in for a bloodbath.
At Cort furniture, Fortitude has picked up Tyana, and she is a lifesaver. in 45
minutes she picks out everything for the office space. Nicole is impressed and
admits that she may have been wrong.
Gene meanwhile has found his testicles and has scratched the Zen garden. David
doesn't like the new more forceful Gene and tries to confront him. Gene's
ex-military background comes out and David is put in his place. That doesn't
mean he will stop whining though.
The next morning Octane wakes up and Gene has his troops in line. He hands out
tasks and everyone seems to appreciate the new level of leadership. Even David
who is placed in charge of Technology seems to be willing to take orders. That
is, after he placed a call to the state of Michigan to re-confirm his unemployed
statues. David is supporting 5 children on an unemployment check (mind you,
based off of a 6-figure salary). It's a tough world out there.
And now the visits. At Fortitude, Nicole told Donald, Jr. that Tyana was both
her most valuable and worst employee (based on different times during the task).
Tyana only overhears the negative part and proceeds to throw Nicole completely
under the bus when she gets time with mini-Donald. Their space has been
sectioned off into numerous different rooms, but lacks color or personality. A
portrait of an old man hangs over the executive's desk. They nickname it "Uncle
Forty", short for Fortitude. We'll see where the corniness gets them.
The men don't do much to impress Ivanka, who believes Ames is the leader when
she arrives. James definitely took a leadership role in the absence of Gene who
was getting supplies. The Octane space is more modern, but may be bordering on
childish (think Romper Room). The men's plan is more open and less corporate
which honestly, may not appeal to Daddy Trump.
The Donald visits for presentations and it is more of the same. The women of
Fortitude show him their space while pretending to work in the office that they
love ever so much. Tyana acts as a receptionist greeting Mr. Trump and Nicole
comes out as the exec to show him around. Trump questions the Uncle Forty
portrait, but like the plasma set up at the end of the boardroom.
Octane greet Trump in a military style. They stand and deliver while Gene
explains the decisions they made. Trump is not impressed with the anemic
boardroom that has no privacy and only seats 6. The big whoops however happens
in the communal area when not 1 but 2 cameramen take a digger, falling on their
behinds after slipping on some area rugs. Can you say lawsuit?
In the Boardroom, claws come out early, before the winning decision is
announced. Trump does set this up though by saying that he didn't truly like
either workspace. The men are semi-civil but point out that Gene was not
effective until the second half of the task. Gene points out that James and
David were difficult at different points of the task and James is shocked. Yes,
James, when you PM tells you to paint straight lines and then to take artistic
license to make them crooked, that is being difficult. David on the other hand
gets defiant in his defense, but really needs to STFU. If you don't know what
that means, Google it.
And now, get out your scratching posts because here come the claws. And by
scratching post, I mean Nicole. She's ineffective, she's wishy-washy, she's a
bad leader, she's self centered, she's afraid to get her hands dirty... All this
and more comes from the lynch mob known as Fortitude sans Nicole. The leader of
that mob? Mahsa, who comes out with more seething criticism than Sue Hawk during
her "Snake & Rat" speech from Survivor.
The remarkable thing is that Nicole barely defends herself. She denies the
accusations with such a meek nature, that we all know what is about to happen
should Fortitude lose.
As Trump hands down the final ruling, he reiterates that he didn't like either
space. (Fire two people then!). He feels that Fortitude's space completely
lacked character while the Octane space at least exhibited some modernity, so
Octane, you win this task!
The men celebrate and we learn that each winning PM will get the opportunity to
spend time with a high-powered executive. This week that means Gene will get to
spend time 1-on-1 with Trump. Not shabby if used right. The men head upstairs to
watch the bloodbath on the TV in the loft while the ladies prepare for hell.
But you know what? They actually already had their boardroom. Really. They put
out so much hatred before they even knew they lost that their private time with
Trump is nothing but redundancy. Nicole continue to pathetically err in not
defending herself. The banshees shout in louder and more shrill pitches,
requiring Ivanka to point out that maybe Mahsa, the leader of the banshees
should be fired for being unprofessional.
I need to take a moment to state my opinion on our friendly Assistant District
Attorney Mahsa. Yes, she is loud. Yes, I have identified as the leader of a
lynch mob and a group of screaming banshees. And yes, she clearly has some kind
of a pact with Tyana to protect one another. However, her arguments are solid, I
agree with her that she (Mahsa) worked hard and Nicole didn't and I'll never
disparage someone for fighting for their lives and what they believe in on a
reality show that could garner them a six-figure job. Especially when trying to
rise from the depths of the economic depression.
All that said, Nicole is asked who she would bring back in to the boardroom and
she identifies Tyana based on the fact that they lost on design and Tyana was
responsible for the aesthetic and Mahsa based on her "disloyalty" the difficulty
of working with her.
Note to future reality show contestants: you can never bank on loyalty. It'll
bite you in the butt every time. Look at Britney from Big Brother 12. All
loyalty got her was 4th place and a boatload of tears (...and the $25K check as
America's Favorite player, but that is beside the point).
The safe ladies are now back in the loft and Nicole sits beside her two
executioners. Nicole finally decides to defend herself and states her case that
the design was something she delegated to Tyana who failed to deliver the best
possible look. Tyana points out that she could have done better if she had more
than 45 minutes at the furniture store (time-management, blames Nicole) and that
Nicole was with her approving the choices as they were made (50% of the design
was Nicole). Ivanka adds that you can't approve the design and then skirt out on
Trump asks why Nicole wanted to bring a bulldog like Mahsa in here as opposed to
some other more meek female. Nicole points out that Mahsa's demeanor makes her
impossible to work with and that she has a bad attitude and isn't a team player.
Trump then asks who he should fire. Nicole says Tyana. (way to shoot yourself in
Again, note to future contestants, don't build your argument against one person
and then try to eliminate the other. should you survive such a tactic (which you
won't) you'll only be left with an enemy in the game.
So, some 3 minutes of shrill bickering from Mahsa later (she just doesn't stop
folks). Trump slams his finger down. Nicole, you're fired.
Finally! The obvious has been delivered. Nicole exits gracefully and might even
have a tear in her eye, but Trump says he does see a leader in her and would
like to set her up with an interview with the Miss Universe organization. Good
luck with that.
Next week the Apprentices will tackle the hard-hitting world of Ice Cream sales.
We'll see who can avoid a sticky situation when The Apprentice (Now Celebrity
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